Campaigning in the Age of Big Data

In the past, politics had little targeting to individual voters. Where this existed, it was achieved by local groups that understand the locality such as churches. While locally successful, these efforts could not share insights upward in the campaign or…

Read More

Op-Ed: Cracks in the Oracle Empire

Will March 2013 be the turning point where Big Data begins to noticeably eat away at the database establishment? In "Cracks in the Oracle Empire," Wall Street Journal writer Steve Rosenbush reported Oracle Corporation executives blaming the sales force for…

Read More

The Race is On with Open Source

At Think Big we're focused on helping customers create measurable value from Big Data. Fast access to that data is becoming mandatory as enterprises move beyond the first phase of adoption of Big Data. Over the last few months a number of…

Read More