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Cision Communications Cloud features and reviews of 2020

Cision Communications Cloud social media management software helps marketers and organizations to connect their brand with influencers and decision-makers and monitor social media activities across multiple channels.

Overview

Cision Communications Cloud is a social media management platform for marketers, marketing agencies, PR companies, small, medium, and large scale enterprises. Companies in a wide range of industries use this platform to coordinate and streamline social media campaigns. 

With this software, marketers can monitor multiple media channels for trending topics, tune into millions of engagements and conversations taking place online, and via traditional media channels, and gain insights about their brand and audiences. The software allows users to listen to more than two million daily stories and news across broadcast, online, and social media channels, about 20,000 print publications, 50,000 hours of broadcasts daily, and millions of online websites, news, forums, and blogs. 

Companies can use this software to design content and earned media strategy, create compelling content that reflects their brand, and attracts industry experts and influencers. The platform provides actionable insights to help companies develop a holistic content and social media strategy.

Cision Communications Cloud social media management tool helps managers and companies target and build strategic relationships with key influencers. Users can harness rich data and predictive insights to streamline content delivery based on channel and audiences. 

Cision's database provides access to more than 1.6 million media editorials, contacts, and outlets. Managers can connect and engage with 300,000 digital influencers who discuss essential and trending topics, tap into these conversations, and create brand awareness. 

Product Details 

Marketers use Cision Communications Cloud social media management platform to monitor multiple media channels for trending topics. With this software, companies can tune into millions of engagements and conversations online, and via traditional media channels, gain insights about their brand and audiences. 

Marketing managers can monitor activities across multiple channels, listen to more than two million daily stories, and news across broadcast, online, and social media channels, about 20,000 print publications and 50,000 hours of broadcast daily, and millions of online websites, news, forums, and blogs. 

With this software, managers can aggregate emerging and trending topics, find key influencers and brands, gain competitive, automated, and valuable insights. The solution helps management discover what their audiences are saying about their competitors, what people are saying about their brand, and understand the brand impact. 

Cision Communications Cloud social media management tool helps managers and companies target and build strategic relationships with key influencers. Managers can leverage vast amounts of data and predictive insights to streamline content delivery based on channel and audiences. 

Cision Communications Cloud software helps organizations build valuable relationships with the popular influencers driving critical conversations in their markets. By building key partnerships and relationships, users can deliver their brand message to the right target audience.  

Companies can tap into one of the world's largest smart sources and access over 1.6 million media editorials, contacts, and outlets from Cision's database. Managers can connect and engage with 300,000 digital influencers who discuss important and trending topics and influencers who can provide more than 6500 exclusive bios and active inquiries that companies can respond to. 

Cision Communications Cloud social media management tool allows companies to design content and earned media strategies. Companies use this platform to create compelling content that reflects their brand and attract industry experts and influencers. Cision Communications Cloud offers expertise and insights to help users develop a holistic strategy.

With a holistic multi-channel content strategy and comprehensive content calendar, companies can amplify social media and marketing results, deliver advanced communication strategy with predictive insights, and establish thought leadership. Companies can leverage Cision's experienced editorial staff to assess content effectiveness before sharing with their audiences. 

Cision Communications Cloud social media management tool allows companies to engage audiences across multiple channels. The software enables organizations to execute multi-channel promotions across owned, earned, and paid media channels and maximize their content. Cision Communications Cloud makes it easy for content teams to implement and manage coordinated programs from a central location.

Users will enjoy access to an extensive and reliable media distribution network powered by PR Newswire, gain influencer and media attention, and trigger market demand via a vibrant network of over 300,000 distribution points in more than 170 countries and 40 languages. The platform allows users to improve content visibility with more one million social followers, over 10,000 apps and websites, broadcast channels, and satellite media tours.

Cision Communications Cloud allows companies to evaluate performance and brand impact. The software delivers a fast and scalable PR solution for digital PR. It also provides the intelligence that businesses need to improve and scale earned media and deliver the real business value of their earned media results. 

With Cision Communications Cloud, managers can gain insight into how earned media mentions about their brand, their competitors and industry is influencing engagement and conversations. Managers will also understand the people driving conversations and the effect of the discussion on web traffic to their site or that of their competitors.

With the right analytics, companies monitor their efforts and continuously optimize their strategy. Cision Communications Cloud helps to attribute the impact of communications and earned media. It further highlights the financial impact of earned media to the organization. 

The tool allows users to gain a 360 view of their digital, social, and traditional media channels using customizable charts. With Cision's impact reporting, organizations can focus on the stories that have the most profound impact on their brand, reputation, and competitors.

Cision Communications Cloud social media management tool helps managers to measure digital PR efforts. Public relations (PR) and communications are key marketing components for new and growing companies. This software allows companies to deliver PR results effectively. 

Cision offers an advanced digital PR tool built to helps companies drive value. The software provides a full picture of the impact of earned media and allows companies to measure critical business results at three impact levels, including digital impact across web channels, brand impact in the marketplace, and bottom-line impact on sales.

The software uses anomaly detection algorithms to alert users about suspicious and unusual activity. Managers can get real-time notifications, Spike Alerts, Author Alerts, and daily digest emails. Cision Communications Cloud social media management tool helps managers showcase the impact of their PR activities using PR Newsletters, Slack integration, and boardroom-ready reports. 

Recap

Cision Communications Cloud social media management allows organizations to connect to decision-makers and influencers on one unified platform. Managers cans use this software to monitor multiple media channels for trending topics, engagements, and conversations happening online. With this platform, companies can design content and earned media strategy, evaluate performance and brand impact.