Widen Collective

Widen Collective digital asset management software helps content creators and companies to power their content and tell better stories. 

Overview

Widen Collective is a cloud-based digital asset optimization software that allows users to create, organize, and deliver brand assets. The software helps marketers, content creators, brands, resellers, and companies to maintain control of their content.

Widen Collective digital asset management software offers multi-brand scalability for companies and marketers. Managers can customize the platform with their logo, color scheme, and hero graphics.

The software allows users to upload digital assets using a simple drag and drop tool. Companies can manage their assets from anywhere, tag assets with keywords, notify teams with alerts, and download or share assets in any format. The tool provides multiple search options to help users find documents, images, videos, and creative files.

Widen Collective digital asset management software enables users to share and publish files of any size and format across the web, mobile, print, social, and broadcast channels. Users can share links and embed codes to place documents, images, and videos in web-based channels.

The software enables companies to set permissions and control access to digital assets and decide who can view, share, edit, or download specific file formats. Companies can change the permissions or add new roles, maintain new and previous asset versions with metadata. 

With this software, companies can use dashboards and reporting tools to view content analytics and gain actionable insights into asset performance. Users can track asset engagement, asset intended use, sorting option, and export data for groups of assets. 

Product Details

Widen Collective digital asset management software allows companies to create digital assets and share meaningful and consistent brand stories with all stakeholders. The software offers multi-brand scalability for content creators and marketers and enables users to customize their login page with their logo, color scheme, and hero graphics. 

With this software, managers can create customized dashboard messages to target specific user groups, highlight brand guidelines, critical assets, product launches, etc. The tool lets users create customized collection share pages with headers, logos, and brand colors and make them available publicly. 

Widen Collective digital asset management software allows managers to create unique URLs and send branded email notifications when sharing workflow activity or delivering digital assets to people. Users can create personalized brand portals, group brand assets, and customize the look, feel, layout, and typography of the portal, monitor views, and asset downloads from the portal. 

Widen Collective digital asset management software makes it easy for companies to manage their assets from anywhere.  The software allows users to tag assets with specific keywords, notify teams with alerts, download, or share assets in any format. Managers can effortlessly upload files and folders using a simple drag-and-drop tool, apply default categories, metadata, and security or use the guided wizard to assign curated data.

With the software, companies can utilize controlled vocabulary for consistency, select from various field formats, map IPTC, XMP, and EXIF data during upload, and export content to XMP during download. Content creators can use metadata to define, describe, and protect their visual content. The software supports open data fields such as limited and long text, numeric, text areas, etc., and controlled vocabulary fields like dropdown fields, checkboxes, and multi-select palette fields.

The software allows users to leverage popular tools for file ingestion. Managers can use Zapier to send files to the platform and eliminate login obstacles with user-specified FTP locations.

Widen Collective digital asset management software provides tools that managers need to track asset renditions and retain metadata values. Users can preview and download old versions, duplicate filenames, and trigger conflicts that can be added as versions.

Widen Collective digital asset management software makes it easy for users to search and find digital assets. With this software, managers can find documents, images, videos, and creative files using multiple search methods. 

Companies can provide convenient search options on their dashboard and use specific search criteria to highlight digital assets visually. Predictive search offers predictions for text inputs, while intelligent faceted search helps users search files by file types, collections, or asset status. 

Users can convert controlled metadata values, date fields, and numeric ranges into powerful search filters or use a keyword search to find exact terms. Advanced search can return precise data ranges, metadata values, or file formats.

Widen Collective digital asset management software allows users to search digital assets by categories and assign digital assets into categories. 

Widen Collective digital asset management software allows companies to distribute brand digital assets to anyone, anywhere and anytime. This software allows managers to share and publish files of any size and format across the web, mobile, print, social, and broadcast channels. 

With this software, managers can share links and embed codes to place documents, images, and videos in web-based channels. The tool lets users share digital assets in gallery mode, embed public collection in web pages, and track shares, views, and downloads. 

With standard portals, managers can share and extend their assets to drive collaboration and connection with team members and customers, and send assets to multiple recipients in an unlimited conversion format.

Widen Collective digital asset management software allows users to sync and share files using popular cloud-based file sharing tools like Box as Dropbox. Marketers can use Zapier integration to easily integrate with Microsoft OneDrive, Google Drive, or other file sharing tools. Managers can share videos to YouTube or use Hootsuite integration to share visual content to social media channels. 

Widen Collective digital asset management software supports collaboration across content teams. The software makes it easy for teams to work on assets as they move through creative and marketing workflows. Managers can view activities from all platform users, including comments, shares, uploads, and downloads. 

The software displays recent activity at the top of each feed. Users can set up automation workflows to notify users or external stakeholders of new assets via email. 

Without coding, managers can easily customize email copy and variables. With configurable email alerts and site notifications, companies can track critical actions like new uploads, edits, comments, and expired assets.

Widen Collective digital asset management software allows users to gain actionable insights into asset data and make data-driven decisions. Managers can use dashboard, content analytics, and reporting tools to gain visibility into asset performance 

The software offers in-depth analytics and data such as asset exposure across channels, embed code views and downloads, individual assets and collections views, asset engagement. Content creators can sort and view assets insights by ordered counts, download counts, site view count, date added, and release date.

Managers can drill down into activities by exporting data such as user data, order, and upload history, metadata, and asset search results, etc. The tool lets companies track site usage, search activity, and use by device type. 

Recap

Widen Collective digital asset management software helps marketers organize, share, and distribute their digital assets across the web. With this tool, companies can automate and accelerate marketing workflows, create brand stories with powerful content analytics.